AURA SKIN

Aura is a concept skincare brand that merges natural elegance with scientific innovation. The brand's visual identity is built around the idea of radiance as both a visible glow and an inner vitality, captured through a logo inspired by sacred geometry and light refraction.

The symbol evokes both a drop of serum and a celestial aura: fluid, luminous, and precise. Paired with a sleek, bespoke wordmark, the branding speaks to a modern, high-end clientele seeking results-driven skincare rooted in purity and balance.

This concept project explores visual territory aligned with premium beauty, wellness, and conscious luxury.