BERRY BRANCH
Berry Branch is a New England floral studio where nature, craft, and joy bloom in unison. For the the brand identity design, I created a bespoke wordmark and monogram inspired by berries, blossoms, butterflies, and transformation. The visual system blends refined structure with organic elegance, brought to life through lush colors and premium tactile details.
RESPONSIBILITIES
• Brand identity design (logo, wordmark, monogram)
• Visual system, color palette, and typography
• Applications across print, packaging, and signage
IMPACT
• Captured the founder’s personal vision through symbolic, bespoke design
• Positioned the studio as an elevated, poetic local brand
• Created a cohesive and luxurious experience across all customer touchpoints
PROJECT TYPE
Brand Identity
Logo Design
Bespoke Typography
LOCATION
Boston, Massachusettes
CLIENT
Berry Branch Design