PROJECT TYPE
Illustration (Collage & Painting)
LOCATION
France
AGENCY
Service Plan
CLIENT
Desperados
RESPONSIBILITIES
• Created mixed-media artworks combining photography, collage, and hand-painted textures
• Worked closely with campaign photographers to shape compositions and visual rhythm
• Prepared artwork adaptations for print, digital, and outdoor formats
• Delivered production-ready files suited to high-visibility national placements
• Participated in the brand’s artist series through a filmed studio interview
IMPACT
• Added a distinct artistic signature that strengthened the creative identity of the campaign
• Supported the brand’s cultural storytelling through both visual work and artist testimony
• Helped generate a more expressive and contemporary aesthetic for national rollout
• Contributed to a series that positioned Desperados as a supporter of young creative talent
DESPERADOS
National Campaign
Desperados launched a national campaign championing emerging artists through a hybrid visual language of photography, collage, and paint. I was invited as one of the featured artists and developed mixed-media artworks built from the photographers’ shots, using hand-painted marks, layered textures, and collage to push the imagery into a more expressive, energetic register. The collaboration extended beyond the visuals. I was profiled in the artist series with a studio interview produced for the campaign, presenting my process and creative approach as part of the brand’s cultural platform.